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Of course, there are other and sometimes better options out there. Apple’s newer Beats earphones (such as the BeatsX) use the same wireless chip with more conventional designs, while Jaybird’s Run buds give you completely wireless audio in a workout-friendly design that’s also less Apple-centric. You’re not stuck if your lucky recipient just wants Bluetooth audio.
Nonetheless, the lack of stock is bound to create headaches. In some ways, it’s a repeat of what you saw last year: Apple just didn’t have enough supply to go around. This time, however, it’s more likely due to demand than technical hurdles. That not only suggests that Apple may have a bona fide hit on its hands, it hints that all-wireless earbuds are here to stay — and that’s good news even if you’d rather pick up Samsung’s IconX or one of the growing number of alternatives.
