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Stickers have been available on rival messaging platforms including Apple’s iMessages and Telegram for some time, so today’s announcement isn’t a surprise as WhatsApp tries to cement its position as the most popular messenger app globally.
To begin with, WhatsApp is launching sticker packs created by its own in-house designers, along with a selection of stickers from other artists.
However, users can also expect third-party sticker packs further down the line, as WhatsApp is also releasing a set of APIs and interfaces that will allow anyone “minimal development or coding experience” to build their own sticker packs and publish them on the App Store.
WhatsApp users can post stickers in chat threads via a new sticker button, and add new sticker packs by tapping the plus icon, once they become available on iOS and Android over the coming weeks.
