The research firm found that the iPhone XR accounted for 38 percent of U.S. iPhone sales during the quarter, ahead of the iPhone XS and iPhone XS Max with a combined 21 percent of sales during the three-month period.
CIRP co-founder Josh Lowitz:
iPhone XR continues to dominate US iPhone sales. It remains the best-selling individual model again this quarter, after launch early in the December 2018 quarter. In the US, the newest iPhone models sold about as well as the newest models a year ago, at about 60% of total sales. Based on these trends, we estimate an Average Selling Price of around $800, a decrease from the previous quarter.
The usual caveats apply, including that Apple no longer discloses iPhone unit sales, nor has it ever provided a model-by-model breakdown of iPhone sales. CIRP bases its findings on a rather small survey of 500 customers.